Introducing Promoted Video on Twitter

Recently seen on Twitter’s blog: “Earlier this year, we began testing a new Twitter Video Card that streamlines video playback and brings a one-tap viewing experience in our users’ timelines. These tests have shown that Tweets containing native Twitter video generate better engagement and more video views than before. After months of experiments and feedback from users […]

The Perfect Facebook Post

There really is no such thing as the perfect post on Facebook. However, as Kara Burney points out on TrackMaven, if you align your goals with the findings presented here, you’ll be on the right track.    

Pinterest Conversations!

I was so excited to hear about the new feature on Pinterest!  Just yesterday I saw Pins from friends that I repinned but I also wanted to comment on.  Now I can — here are some great images and video for you to learn more about leaving comments on pins. http://business.pinterest.com/en/blog/start-conversation-about-pin  

Setting Up Your WordPress Blog

Everyone’s doing it, right?  Setting up a blog is a great way to share ideas and news with friends and family.  Setting up a blog is imperative for business.  Sharing quality content about products and services as well as related ‘edutainment’ type content enables a business to increase brand awareness, through social sharing, and improve […]

What Size is the Google, Twitter, YouTube, LinkedIn, Facebook Cover?

Good morning!  I wanted to drop this in here — found on Twitter from Social Mouth (@SocialMouths), sharing Peg Fitzpatrick’s great tips. including what size your cover should be for Google, Twitter, YouTube, LinkedIn and Facebook. (Bookmark this page for easy reference.)   Quick Tips for Great Social Media Graphics http://pegfitzpatrick.com/quick-tips-for-great-social-media-graphics — Francisco Rosales (@socialmouths) July […]

Should You Gate Content?

Gating content means adding a form for users to fill in before they can view your content.  It is used to capture lead information.  But what happens when a search engine robot reaches your form?  Does it get through to your content? If you are hoping for organic traffic to this content, you may want […]

Pinterest Beginner

Are you a newbie on Pinterest, that’s great.  It’s great that you’re on Pinterest and getting engaged.  Pinterest calls itself “helpful”, “visual” and “full of possibilities”.  I love these descriptors but I must add addictive.  Sign up and search for football, or shoes, or beach house and you’ll see what I mean. Start exploring things you’re […]

Twitter Cards

Update 2020: Learn more about Twitter Cards: https://developer.twitter.com/en/docs/tweets/optimize-with-cards/overview/abouts-cards A new (edit: was new in 2014) product has arrived for your marketing pleasure!   Twitter Cards, available in eight flavors, will help you increase engagement and likely conversions. “Twitter Cards make it possible for you to attach media experiences to Tweets that link to your content. […]

Advanced SEO Experiments

Advanced SEO Experiments from Search Engine Land: Are title tags important? How can you improve your rankings by modifying your title tags? If you’re asking these questions, read this article. https://searchengineland.com/advanced-seo-learning-experiments-using-googles-title-tag-changes-example-189850

Google Webmaster Tools – How to Video

If you’re using Google Analytics, you probably want to connect it to Google’s Webmaster Tools.  Here’s a quick how-to from the folks at takeflyte.com: You’ll know you don’t have Google Webmaster Tools connected to your analytics if you run into a screen that says, “This Report Requires Webmaster Tools to Be Enabled.” When that happens, […]