Content marketing, target marketing, reach and remarketing… who can keep up with it all. With all the great data we have about our Facebook audiences it would seem an easy task to reach out to our desired group of potential customers, run an ad and win the business. But weaving our way through all the targeting options can be a daunting task. That’s where this infographic comes in.
Created by Bekah Wheeler, “This graphic will walk you through alllllll the many demographic, interest, behavior, connection and remarketing targeting options that are at your disposal as a Facebook advertiser.” ~Mary Lister
For my clients maintaining their own site, it’s time to update WordPress.
February 2, 2016 – From WordPress.org:
WordPress 4.4.2 is now available. This is a security release for all previous versions and we strongly encourage you to update your sites immediately.
WordPress versions 4.4.1 and earlier are affected by two security issues: a possible SSRF for certain local URIs, reported by Ronni Skansing; and an open redirection attack, reported by Shailesh Suthar.
Thank you to both reporters for practicing responsible disclosure.
Updating your version of WordPress
- First and foremost, create a complete site backup before updating WordPress. There are backup plugins available to assist you with this process (I use Updraft Plus).
- Goto your Dashboard, click on Updates
- Click Update Now.
I’m enjoying my Blogging University class but am finding it a bit tricky to ‘make time’ for homework!
Late last week, we were instructed to add some blogs to our Readers. A Reader is the tool at WordPress.com that, well, lets you read your favorite blogs. You can find and read popular blogs, blogs by category or search for something in particular. It’s a great way to organize your ‘library’ and you can even add blogs not hosted at WordPress.com. So that’s nice.
I went to our private discussion-blog (for our BU class) and found some interesting blogs to follow. It’ll be fun to learn together and see how their blogs develop. Reading other peoples’ blogs will also give me inspiration and is a great way to get connected with the community. After all, blogging isn’t just about writing, it’s about communicating and that’s always a two-way street.
Michelle W., one of Blogging University’s instructors has a post about Blogging Communities. Check it out. And if you’re looking for a particular niche, do a quick search in Google; you’ll find it! Search “nutrition blog” — you’ll find the Nutrition Blog Network. Search “candy blog” and you’ll find a long list of blogs that are about, um, candy! Try it, but make sure you have time on your hands, it’s a tangled web out there! Happy Reading, Happy Blogging!